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Just Fail Already

It gets the darkest just before the dawn…

We hear this phrase plenty of times throughout our life, so what does it really mean? No surprise that it means that we experience the bottom of the barrel before the comeback, but what does it actually MEAN!? I talk about challenges a lot. I often talk about how challenge is what forces us to grow as individuals and how challenge is really what we should be seeking in life. What makes challenge so important?

Challenges force us to fail at some point. A Challenge is a person or situation that pushes our current potential to its fullest capacity and sometimes slightly past it. Failure is an immediate gap analysis between the results you achieved and the results you want.


Failure is given such a negative connotation in sports, business, and life. If you “fail” at something, people see you as a failure. However, the people who often succeed the most have more failures under their belt than everyone around them. If you knew that you had to build a business and fail miserably in order to build the empire you've dreamed about, would you do it? Most likely yes simply because you'd know success was around the corner!

What if everything you’ve ever wanted was one failure away?

I choose to label failure as challenge because, for me, it carries purpose behind it. I see challenge as a good thing and therefore seek it out. When stressful situations occur in my life, it becomes a challenge that I have to train for. If you can change the way you view “failure” then you will seek out more difficult challenges and find more success than you thought.


Simple, more likely than not you are setting the bar lower than you should or are forcing the bar in your life to stay at a specific level so you can constantly jump over it – not realizing you can clear a much higher bar if you tried. Secondly, life is going to challenge you anyways, why not control when you’re challenged? If you get let go from a job spontaneously (like I have many times in the past) then you get blindsided and scramble to find something mediocre to replace it rather than put yourself in a position where being let go feels natural and if they didn’t let you go then you’d quit soon after because you’ve outgrown the work you were doing and are chasing much bigger opportunities.

When you control how and when challenge enters your life, you control how quickly you discover your current gap analysis between where you are and where you want to be rather than depend on others to tell you what you need to “grow” in. Also, challenging yourself will naturally cause you to start tapping into the following habits of highly successful people:

  • Focus

  • Discipline

  • Awareness

  • Distraction Removal

  • Critical Decision Making

  • And more

I don’t know about you, but each of those habits have never steered me wrong. You have the capability to tap into the unique way in which you will change the world if you’re willing to step into the unknown. When I learned how to learn from failure, everything changed in my life. Transparent conversations got easier, dreams became projects, and I gained a new level of faith in the gifts I was born with. This is why people work with a coach, because they want to understand how they can face challenge head on and succeed. Raise your own bar before the world around you changes so much that you’re forced to do so without warning.

Elon Musk once said "Stop being patient and start asking yourself, 'how do I accomplish my year plan in 6 months?' You'll probably fail, but you'll be a lot further along than the person who simply accepted it was going to take 10 years."

I’d love to have a conversation with you about what is keeping you from being great and how you can overcome them! You can either reach out to me at or go to the contact page to set up time with me to discuss this in a powerful coaching setting. I look forward to helping you uncover your true performance capabilities.

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